Britain is a global hub for Digital and AI Art is the clear message from British Art Fair, the UK’s flagship art fair opening in London at Saatchi Gallery on 25th to 28th September 2025.  For the second year, they will be hosting DIGITALISM across two top floor spaces at Saatchi Gallery dedicated to the extraordinary digital art being created today in the UK today.

Curator Rebekah Tolley says “DIGITALISM at British Art Fair brings together some of the most innovative artists working at the intersection of art and technology today; but more than that, it is an art movement in its own right — a new ‘ism’ in the story of art. At the same time, it recognises and reflects the long and rich history of digital arts, honouring the pioneers who laid the foundations while pushing the language forward into the present and future.”

DIGITALISM was launched at British Art Fair in 2024 to much acclaim. “A peek into the next frontier of art” and “a dynamic addition to the first-rate Modern and Contemporary British Art at this long-standing fair” is how it was described in the media. Visitors and exhibitors were impressed too. Exhibitor Kei London described it as “a significant milestone in the UK art scene,” while artist Steve Zafeiriou said “Digital art is now a driving force in the evolution of contemporary art. British Art Fair 2024 was a powerful testament to this, showcasing the incredible breadth and depth of digital art today.” Specialist dealers are on hand to advise on collecting.

Highlights include leaders in the field instagram stars such as:  aetherelf @mr_relative cristinaschek @julienaiart @marcocontisikic @ai.timemachine and digital art galleries @the.wowow.gallery @magallery_london

Find DIGITALISM on the second floor of British Art Fair, 25-28 September 2025, Saatchi Gallery, London. britishartfair.co.uk